Taylor Swift on Billboard magazine

Taylor Swift is featured in the latest issue of Billboard magazine. This issue will be out this week. It's a tribute to the concert promoter Louis Messina. A photographer Matthew Furman made a photo session with Louis and Tay.
Taylor Swift is talking on working with Louis to Ray Waddell:
"The first time I met Louie, I was 17 and the opening act on George Strait's tour. I was beyond excited to be out there, and would spend my time wandering the halls of the arena, trying to meet everyone involved with the tour.

One night, I met this jovial, friendly guy named Louie Messina, who I knew was the tour promoter.

What struck me as so strange and wonderful about him was that Louie seemed to have not a care in the world. He didn't come off like he had anything to stress about or anywhere to be, talking at his own relaxed pace and only speaking of his optimistic high hopes and genuine love for live shows.

Afterward, someone told me, "You know, that's the guy who took Kenny Chesney from opening act to a stadium headliner."

The way he carried himself in his conversation with me backstage at that show, he seemed just so happy and grateful to be there.

That's why everyone loves having Louie around. He's your friend who is always a blast to hang out with and talk about music. The fact that he's one of the top promoters in the world never seems to come up.

Back when I was still opening up shows on tours like [Strait's], Kenny's and [Brad Paisley's], Louie somehow "just knew" that I was going to headline my own tour someday.

Louie would so confidently say, "In a few years, you're going to be selling out stadiums too."

When he took me on as a client, I was so happy to be with someone who honestly believed these crazy dreams that I hadn't even dared to dream yet.

He never gave me any advice or pointers, just these crazy optimistic premonitions of where he "knew" I would be someday. It's still hard to believe he's been right about all of them.

The confidence I have in Louie and his team is priceless to me. There's really nothing like trusting the people you work with. We get on long conference calls before tours start, meticulously going over every single market and analyzing why we would play it at that exact time.

As a friend, Louie has become one of my favorite people to play new music for. He's such a music guy, such a fan of lyrics and melody. His responses are always the ones I love the most, so there have been many tour-bus listening sessions with just the closest members of my team and Louie."

- Billboard.biz



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